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Saturday April 19th 2014

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Win A Trip to the Essence Festival!




Pack your bags and get ready to experience the weekend getaway of a lifetime!  You and your BFF will enjoy a nonstop party with the hottest R & B Celebrities!  Sounds like the perfect weekend, right!  You could win a FREE trip for you and a guest to the Essence Festival™ in New Orleans, July 4th – 7th, with flights on Delta Air Lines, hotel accommodations, a $300 VISA gift card, concert tickets to all shows, Celebrity meet & greet opportunities, Sunday Brunch and an invitation to the 365Black Awards courtesy of your Coca-Cola, McDonald’s & 92.7 KISS FM!

Pick out your fabulous summer wardrobe; get your vocal cords ready to sing your way to New Orleans for the 19th Annual Essence Festival™.  Listen for the “What’s the Hook” cue to call, weekdays from 6 am to 3 pm.  When prompted, the ninth caller will have a chance to qualify for the grand prize by singing the hooks of three songs presented on air.  The entire clip will be recorded and posted online at  On Friday, of each week, one randomly selected qualifier will be chose to compete in the “What’s the Hook” Live at a local McDonald’s on Saturday, June 1, 2013.

Check out the official rules here.